How these insiders tricked Loblaws shoppers into signing up for credit cards

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Net Patrol International Inc.  Data Investigation and Forensic Services
Bankruptcy and Insolvency Trustees

He and two other men interviewed by CBC News have all worked for SDI Marketing — a national firm hired by PC Financial to get customers shopping in Loblaws-owned stores to apply for the bank’s MasterCard products. 

Scanning customers’ personal IDs

The men admit that over the past two years, they’ve often misled customers — telling people they were only signing up for free PC Points, a free bag of cookies on “customer appreciation day,” or an “information package” about store products. In reality, they were scanning customers’ personal IDs — to “verify they lived in the neighbourhood” — and submitting applications for credit cards with a 19.97 per cent interest rate.

Read more at CBC News.

This article is summarized by Canadian Fraud News Inc.